NewIntroducing Palmata: Contentful's new solution for AI discovery

Digital Experience Platform

Create content that customers trust and agents understand

Built on an AI-powered headless CMS, Contentful brings together structured content, automation, analytics, and personalization into one platform.

Man with laptop on gray sofa beside a dog, surrounded by AI-powered CMS UI overlays showing furniture and translation features.

78% increased CVR via personalization

43% increase in digital sales

30 languages supported with AI

5 min release cycles down from 2 weeks

Contentful helps everyone move faster

Marketers

The platform centralizes your content so teams can ship experiences faster and localize easily, without compromising brand consistency.

Content Editors

Publish more content quickly. With centralized content and live previews, the platform keeps everything up-to-date and in sync for you.

Developers

Model content once, reuse it everywhere. Easily manage references in the platform, and build without breaking things.

Delphine Desfeux, Digital and Media Manager, Headshot

"Contentful has been a game-changer for how we build our website as a global team. Compared to other CMSes we’ve used, adoption of Contentful by local teams is really good. Even people who aren’t as digitally attuned can use Contentful with full autonomy."

Delphine Desfeux

Digital and Media Manager

Danone

Every market, every channel, no compromise

Streamline the way your teams plan, create, launch, and optimize content across any channel or team.

Model once, use everywhere

Modular content makes it easy to adapt digital experiences for every channel, market, or moment, without starting from scratch.

Diagram of reusable content blocks — table, code, image and button — grouped in one model and distributed to four channel icons.

Easy discoverability

No more content chaos. Tag, filter, and organize with flexible taxonomy and metadata, making it simple to find what you need and keep content compliant at scale.

Search bar with a query and a tag/filter panel below it, illustrating flexible taxonomy-driven content discovery.

Optimized editorial experience

Give marketers independence without IT delays. With intuitive tools, governed workflows, and features like Timeline, your team can preview, schedule, and publish faster than ever.

Scheduled content Timeline panel showing a new product release with a "Will publish" status, illustrating preview, schedule, and publish workflows.

Speak every language, launch in every market

Built-in localization workflows and automation make it easy to deliver consistent, on-message experiences worldwide—without the delays.

Content workflow with an automation step reading Translate to German inserted between Add content and Marketing review.

Centralized asset library

One place for every image, video, and file. Keep assets brand-safe, accessible, and reusable—so every campaign looks consistent and your team avoids starting from scratch.

Grid of asset thumbnails (product photos, video, plants) with publish-status badges, illustrating a centralized, reusable media library.

Plug into your tech stack

Make your content work seamlessly with the tools you already love. Connect Contentful with CRMs, analytics, DAMs, and hundreds of apps in our Marketplace.

Contentful logo at the centre of a hub connected by dashed lines to Salesforce, Shopify, Slack, GraphQL, Vercel and other integration logos.
Contentful Personalization icon (SVG)

Millions of personal touches, zero extra effort

Create personalized, dynamic content that adapts to every audience, without adding complexity to your team’s workflow.

Discover Personalization

Unmatched performance, built for the global enterprise

Enterprise-grade governance, SOC 2 certification, audit logs, and advanced access controls provide the trust and stability your teams and customers demand.

99.99% uptime SLA

Guaranteed availability ensures your digital experiences stay live and uninterrupted, even during traffic surges.

Our experts, by your side

From 1:1 guidance to custom solutions for smooth workflows, optimize platform use with our Professional Services.

Certified trust

Certified to SOC 2 Type 2 and ISO 27001, ensuring trusted safeguards for data security and regulatory alignment.

Reliability at any scale

Platform’s API-first infrastructure ensures fast, reliable content delivery at scale, with regional data residency options.

Global compliance

Easily adhere to industry and regional regulations with Contentful Platform, built to meet the highest compliance standards.

Solid security control

Enterprise-grade security features such as role-based access, SSO, SCIM provisioning, and audit logs protect your content and data.

Contentful customers deliver real success stories

Kraft

Kraft Heinz secures the secret sauce for an iconic, modern brand with Contentful

30%

increased engagement

78%

increased conversion rate

A Heinz ketchup bottle on a table viewed from above.

All on one intelligent platform

Contentful Ecosystem Icon

Integrate and extend with ease

Contentful Ecosystem plugs right into your stack — ecommerce, AI, and more — so you can elevate and extend any experience with ease.

Explore Ecosystem